Helping Nurses Build Purpose-Driven Businesses That Change Lives - Theirs and Their Clients

Hi, I’m Lori!

I’m a Registered Nurse, business strategist, and coach for nurses who are ready to turn their education and skills into business they love.

I started my career as a floor nurse. Soon after, I earned my MBA and stepped into a role as Director of Business Development for a physician practice. By building real relationships and creating solutions around people’s needs, I helped grow that practice from a small team into a thriving business.

Years later, I came to realize that the path I had taken gave me the skillset for something more…

When a loved one fell ill, I experienced firsthand how difficult it can be to find trusted, compassionate support. That experience inspired me to create SimplSupport.com—a way to help families find private care they can trust, and to support nurses in delivering care that truly matters.

Through that journey, I built my own private-pay care business, and it has been the most meaningful work I’ve done in my nursing career; the time I have with my clients is so fulfilling.

Now, I help other nurses do the same.

I’d love to help you, too. - Lori